Hi, nice to meet you!

I’m Massimo, and I craft end-to-end digital solutions using empathy & data-driven design.

I currently work as a User Experience Designer for Cancer Research UK, the world’s largest independent cancer research organisation, where I’m involved in the content transformation and website rebuild initiatives.

My previous experiences in the Tech industry as a former Senior QA Engineer provided me a solid technical and analytical background that I use for creative and innovative problem-solving.

Fuelled by a genuine curiosity for human behaviour, I strive to create elegant, functional, and people-centric solutions that drive value for both users and businesses in the digital space.

Some of the things that I do

User Research

Collecting qualitative & quantitative data using empathy-driven user research, contextual inquiry and competitive analysis

UX/UI Design

Creating prototypes from pencil & paper and through various UI tools and methods. Interaction design experience and implementation

Coding Prototypes

Ability to implement and test HTML, CSS & Vanilla JavaScript. Previous experience in tech roles and Familiar with WordPress CMS

My Portfolio

Healios School Portal Mockup

Healios Selected Projects

Selected projects for Healios Ltd.

Jimmy Tendency Mockup Test Case Jimmy Tendency Entry Mockup

Jimmy Tendency Hairdresser

Responsive website for a hairdresser salon.

Banjo Robinson Case Study Cover

Banjo Robinson

Mobile-first web solution for children’s penpal.

Pokémon Match Game

HTML5/CSS3/JavaScript online responsive match game